Hightouch | Composable Customer Data Platform (CDP) & AI Decisioning
Hightouch
Introduction
Hightouch is a Data Activation platform that empowers businesses to sync data from their data warehouse to various business tools, enabling data-driven decision-making and personalized customer experiences.
Use Cases
Personalized Marketing Campaigns
Sync customer data to marketing platforms to create highly targeted and personalized campaigns, improving engagement and conversion rates.
Sales Enablement
Equip sales teams with real-time customer insights by syncing data to CRM systems, enabling them to tailor their approach and close deals faster.
Customer Support Optimization
Provide support teams with a comprehensive view of customer data by syncing data to helpdesk software, enabling them to resolve issues more efficiently and improve customer satisfaction.
Operational Efficiency
Automate data-driven workflows by syncing data to operational tools, reducing manual effort and improving overall efficiency.
Product Analytics Enhancement
Enrich product analytics platforms with customer data to gain deeper insights into user behavior and product performance.
Features & Benefits
Reverse ETL
Sync data from your data warehouse to over 200 destinations, including marketing, sales, and support tools.
Data Transformation
Transform data within Hightouch using SQL or dbt to ensure it’s in the right format for each destination.
Real-time Sync
Sync data in real-time to ensure your business tools always have the most up-to-date information.
Data Governance
Maintain data quality and compliance with built-in data governance features.
Audience Building
Create and manage audiences based on data warehouse data for targeted campaigns and personalized experiences.
Centralized Data Activation
Provides a single platform for syncing data to all your business tools, simplifying data management and reducing data silos.
Improved Data-Driven Decision Making
Enables businesses to make better decisions by providing real-time data insights to the right teams.
Enhanced Customer Experience
Facilitates personalized customer experiences by syncing data to marketing and sales tools.
